Pandora has added music and podcast sharing to Instagram Stories. Starting today, Pandora users across all tiers of service can share songs, albums, podcasts, playlists and Pandora stations via Instagram Stories and give friends and followers free temporary access to Pandora.
From the Pandora app, tap “Share” and then “Instagram Stories” on the Now Playing screen and a Cover Art card for that music or podcast will generate on the user’s Instagram Stories. The user can add text and stickers to the Cover Art card and share as a Story or send it as a direct message to a friend, a group of friends or all of their followers. Each “card” has a distinctive color dynamic based on that music or podcast’s original cover art.
The friend or follower can tap “Play on Pandora” and get direct access to that content, as well as Pandora’s full music and podcast library.
Friends who don’t have a Pandora Premium account can access the shared content plus a session of free, unlimited, on-demand music and podcasts after viewing a short ad.
MORE: Spotify Adds Songs Sharing To Facebook Stories (And Why You Need To Use It)